General Manager Benelux

Job description

Are you the results-driven leader, the positive people manager with a clear vision on growth? Do you believe that everything is possible and do you want to be in the lead of our success in Benelux?

As urbanization is rising and the air quality is deteriorating, we feel the need to make our cities greener and healthier by offering a sustainable mobility solution. Besides, we offer a new and fun way around town! At felyx, everybody within their own expertise is contributing to a cleaner city by making this swift door-to-door transportation the new status quo. We are working together as an ambitious team of entrepreneurs, operators, marketers, engineers, and looking to grow as we scale the business throughout Europe. Felyx is one of the few micro-mobility players in the world that is EBITDA positive on a group level. We are a young company with more than two hundred employees, working in the operations and at the head office in Amsterdam. You can describe us as passionate, playful, hands-on and entrepreneurial. Do you share our DNA? Great! Join our ride!

How is felyx currently positioned?
Felyx is one of the few micro-mobility players in the world that is EBITDA positive on group level. We are a young company with more than a hundred employees, working in the operations or at the head office in Amsterdam. You can describe us as passionate, ambitious, entrepreneurial, and transparent. We are very proud of the fact that we have been named by Linkedin as a top start-up to work at for the second time in a row (2nd place), together with many other prestigious awards we’ve received since our start in 2017.

The role

As felyx is growing both nationally and internationally we need multiple GM’s. As General Manager Benelux you will be in charge of our biggest market. You will be responsible to drive revenue, oversee day-to-day business and run the full P&L for Benelux while leading the young, talented team to success. In addition, you will be responsible for overall market performance and growth as well as building and strengthening the local team. The GMs’ team consists of multiple city managers, all with +5 years of working experience, and between 15 and 40 direct reports each. Other team members of the GM’s will be Fleet Managers, the Customer Service Team, Mechanics, the battery operation and of course local HR, Finance and Marketing. With the launch of each new city, we will welcome many new colleagues of course! For this role you will be based in Amsterdam and travel to the cities in which we operate in from time to time.

Challenges abound in the Benelux market: launching new markets, out-competing the competition, deciding on the best approach to each individual city, winning over the public to our form of shared mobility, to mention only a few. The biggest challenge in this role is therefore very clear: we want to grow, very very hard. And you will tell us with a clear vision and strategy how we will make that happen.

And important not to forget: we encourage you to grow with the company and within your role as we are continually on our journey towards ‘world domination’. Just kidding, market leader in Europe will do (for now).



  • A minimum of 8 years’ experience in leading a team of local professionals, ideally in a scale up or similar environment 
  • Our new GM has a proven track record to grow an ARR from EUR 10+million to EUR 50 million
  • You are a passionate people manager who gets people involved in your story and strategy
  • You have a passion for innovation and a great understanding of the changing micro mobility landscape
  • Demonstrable leadership experience within a growing organization
  • You are familiar with different cultures and have previously worked abroad
  • You are a data-driven 'do-er'
  • Strong stakeholder management skills, within different areas of expertise
  • MBA preferred


  • You have demonstrable experience in managing a P&L ( > EUR 15 mln)
  • You are a result-driven leader who gets everyone involved in his or her strategy plans
  • You are able to convert strategic plans into concrete to do's
  • An understanding of tech marketplaces (real-time) with a focus on supply and demand
  • Great communicator with the ability to build and motivate teams, work together with diverse groups across countries and a good understanding of external stakeholder management
  • Self-motivated and the ability to learn new skills that enable you to grow quickly
  • Strong organizational skills
  • A data-driven nature and ability to balance attention-to-detail with swift execution
  • Fluent in English with Dutch/French a plus

What's in it for me?

An ambitious team of entrepreneurial colleagues with a shared passion for our mission. You will work in a transparent, fast-growing and inspirational environment in which you are able to take the lead over your own career and will get challenged on a daily basis! And next to that:

  • 29 paid days off on a full-time basis: 28 on the roll and a day off on your birthday!
  • You will get free felyx minutes
  • We take your development seriously and encourage you to grow with the company and within your role with a dedicated self-development budget
  • A tasty and healthy lunch
  • Last but not least: fun, freedom and trust! We're not scared to work our butts off, but this is only possible once we all experience joy in the work that we do every day.

At felyx we believe that the best workplace is one that represents the world we live in today. This means we believe that diversity in the broadest sense of the word connects us and drives us forward as a company.

We believe that diversity goes hand in hand with different perspectives. It is these different perspectives that can help us become better and more innovative in finding solutions for our customers.

And because we believe this can be achieved, we are looking for colleagues who are intrinsically motivated and bring the right experience. Gender, age, sexual orientation or origin will never be a factor and will never become one.

We understand you might not tick all the boxes above. The truth is, we don't either. If you feel up for the ride, we encourage you to apply now!